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Data:2009-12-12 2:34
Many people concerned about the financial management, but why some people invest in success, some people invest in failure? I believe this question puzzled many people, the famous Dr. Zhang Yijun psychology, financial psychology from the perspective of everyone solve mystery.
November 18 the morning of the Fourth Session famous Expo in Shanghai Money talks, Zhang Yijun enthusiastic audience to the general teaching Heart Sutra: "In the investment arena, the real protagonist is not the operator himself, but the emotions; If you can not handle their own mood, investors will be unable to profit, even worse, if investors can not understand investing.
Behavior on the significance of the creation of happiness, then would lose the feelings and happiness. On the contrary would be very different. "
Dr. Zhang Yijun that the finance and investment earnings principle is very simple, that is, buy low sell high; but individual investors around the world to profit in the stock market only 10%, which is the sentiment in the impact of investment decisions. "For example, you should buy when the stock market falling, fear prevents your investment, until the stock price continued to rise, it should throw, the greed, influences make the right decision. Investors tend to be more easy to see that some of the loss do not see the profit part, just lose a piece of money to feel a strong degree is earned twice as much money, greatly affected the psychological well-being. "
Dr. Zhang Yiyun the stocks with the marriage analogy, "Some people bought shares of a non-stop losses, just like the face of a save the marriage, the divorce should not be the same whether it should throw Jiugen troubled him. In the matter of flowers out of all of the costs, such as time-consuming, money, etc., when these costs can not be recycled, the cost of psychology known as the silent. Why do we not want to leave an unhealthy marriage, why is it reluctant to give up a worthless stock, The reason is that we are not willing to recognize these costs can no longer be silent recovery. "
How to face such a problem resolved, Zhang Yijun recommended that "usually when making any decisions will be guided by emotions. Then need to establish a stop-loss point, indemnities popped up in order to sit down and come and go in the inventory of their own Buzhi Yu When the wealth of life and found that bank deposits continue to descend at the same time, happy deposits also been going down. to do anything about money, when the protagonist is only able to understand financial management emotional, and then jump out and their own feelings of peaceful coexistence only if have a good result. "
